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I'm Not for Sale - Youth Booklet

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Human Trafficking

Human trafficking is recruiting, transporting, transferring, receiving, holding, concealing, harbouring, or exercising control over a person for the purpose of exploiting them.

In recent years, there has been a noticeable emphasis on "hypersexualization" in television ads and programs, the Internet, and particularly in music lyrics and videos. It may be easy to be attracted to a pimp or drawn into a certain lifestyle because parts of it look to be glamorous and rewarding.

How do pimps find and recruit you?

  • Meeting people
  • Friends or acquaintances
  • Boyfriends or girlfriends
  • Family members
  • Newspaper classified ads
  • The internet

It can be as simple as someone messaging you on a social networking site, asking to be friends and wanting to get to know you.


Pimps can be human traffickers
Key in the human trafficking world
Males or females
called "madams" or "pimps"
Both mean the same
Using girls and even boys to make money
And that's "The Game"
Don't think it's chill
You don't want to get stuck in "The Game"
It's about making money from prostitution
And it doesn't happen overnight
This is what happens
Recruitment, control, isolation

This is how you get trapped


This can happen to anyone
At parties, shopping malls, bars
Your favorite hangouts
Bus stops, train stations, airports
Places you wouldn't think of
Youth centres, shelters, schools
Where you think you might be safe
On the street, on the Internet
Be on the lookout

You're young and innocent
Pimps take advantage of your trust
You may have no money,
Feeling down, facing a challenge in your life
Not getting along with your parents
Lack of attention or feeling of love
Have few friends .
Pimps will be there
Pretending to be your friend
Sometimes even your boyfriend or girlfriend

Oh! You'll get the royal treatment
They will buy you things
Brand name shoes, clothes and purses
Take you out to restaurants
Even offer you a place to stay
You may fall in love
Yes they make you feel like a prince or princess


Once you're "recruited", you're "in"
Pimps will isolate you
From your family and friends
This is how it's done
Compliments and attention
Oh! Much you'll get
More than you would have experienced before, really
You might feel understood
They will gain your trust, your love, your loyalty

All to brainwash and manipulate you

Time to get serious
Pimps can get violent
Find ways to control you
Limit your talking to family or friends
Listen to your phone calls
You'll get scared
If that's not enough
Violence starts
Holding, hitting, choking, raping
And this is not the end

Your world will change
You are forced to do things you don't want to
Dancing for money
Sex with others
You try to say "NO"
Wrong answer

You are removed from your friends and family
No one to turn to
They put you down
Break you down

It doesn't stop

They say you owe them money
For rent, gifts, food
They make you feel you have no way out
They make you feel you owe them something

Now they own you

Control and Exploitation

Once they "own" you
"The Game" is moving on
You will be controlled
Intimidation, threats, violence towards you
Your family and even your friends
Taking away your ID
Giving you false ID
Calling you names
Swearing at you
Making you feel like you are worth nothing
Forcing you to have sex for money, drugs
You name it

Pimps lay the rules
Dropping you off and picking you up
Checking up on you
You do what you're told and give them what you've earned
They might tell you it's for your future
Yeah, right!

Pimps who traffic people are committing crimes and will be prosecuted


What's in "The Game" for the pimp
Making tons of money
All the money goes to them
All for them
Not you
They don't care about you
They only lookout for themselves
You are just a pawn in "The Game"
A victim

Be the best at "The Game"
That's what the pimps want to be

Don't get trapped in "The Game"

Forced Prostitution = Human Trafficking = Crime

Do you need help?

If you or someone you know is a victim of human trafficking, call your local police.


If you wish to report a crime anonymously, call Crime Stoppers at 1-800-222-8477


If you or someone you know needs help, speak to a trusted adult (family member, teacher or school counselor), or contact a counselor anonymously at the Kids Help Phone at 1-800-668-6868 or online at

For more information about human trafficking, visit the Centre for Youth Crime Prevention.

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